PODCAST

2016-11-16

NEW LANGUAGES OFFERED BY BBC WORLD SERVICE


The BBC World Service will launch 11 new language services as part of its biggest expansion "since the 1940s", the corporation has announced.The expansion is a result of the funding boost announced by the UK government last year. The new languages will be Afaan Oromo, Amharic, Gujarati, Igbo, Korean, Marathi, Pidgin, Punjabi, Telugu, Tigrinya, and Yoruba.The first new services are expected to launch in 2017.
Questo il "lancio" sulle reti social del dxer indiano Alok Kr Dasgupta che ha ripreso la notizia dal sito della BBC. La notizia sta suscitando un certo scalpore perchè negli anni passati il più seguito network radiofonico e televisivo al mondo aveva operato una serie di tagli, ridimensionando notevolmente trasmissioni, strutture e soprattutto risorse umane.  I numeri sono importanti: 289 milioni di sterline investiti, 11 nuovi linguaggi (per un totale di 40), 12 edizioni giornaliere di notiziari televisivi. presenza capillare sui social e l'obbiettivo dichiarato di raggiungere nel 2022 un bacino d'utenza di 500 milioni di persone, raddoppiando la capacità attuale. Questo piano porterà alla creazione di 1300 nuovi posti di lavoro, molti dei quali al di fuori del Regno Unito. Si tratta di una scelta strategica e comunicativa molto importante partita da Downing Street che evidentemente vuole rilanciare il ruolo della Gran Bretagna in aree geopolitiche strategiche in Asia e in Africa. Il piano prevede inoltre il potenziamento dei servizi in arabo, realizzazione di notiziari "regionali" in russo, programmi in onde medie e corte per la penisola coreana e un potenziamento dei programmi in lingua inglese con contenuti originali realizzati per il World Service.  Alla BBC sono molto orgogliosi di questo piano di espansione definito dal direttore generale della BBC Tony Hall "il più grande dagli anni 40". Questa la sua dichiarazione ufficiale: "This is a historic day for the BBC, as we announce the biggest expansion of the World Service since the 1940s," aggiungendo:  "The BBC World Service is a jewel in the crown - for the BBC and for Britain". Si tratta di un piano ambizioso che tende a superare il fattore "propagandistico" fine a se stesso rilanciando il brand "made in UK" nel mondo sfruttando al massimo la fama di competenza  e serietà del giornalismo made in BBC.
ALTRE INFORMAZIONI DISPONIBILI SUL SITO DELLA BBC
http://www.bbc.com/news/entertainment-arts-37990220


The BBC World Service will launch 11 new language services as part of its biggest expansion "since the 1940s", the corporation has announced.The expansion is a result of the funding boost announced by the UK government last year. The new languages will be Afaan Oromo, Amharic, Gujarati, Igbo, Korean, Marathi, Pidgin, Punjabi, Telugu, Tigrinya, and Yoruba.The first new services are expected to launch in 2017.
This is the "launch" on the social networks of the Indian dxer Alok Kr Dasgupta who has taken the news from the BBC website. The news is causing quite a stir because in previous years the most followed radio and television network in the world had made a series of cuts, significantly downsizing programs, facilities and above all human resources. The numbers are significant: 289 million pounds invested, 11 new languages ​​(for a total of 40), 12 daily editions of TV news. worldwide presence on social and stated goal to achieve in 2022 a customer base of 500 million people, doubling the current capacity. This plan will lead to the creation of 1,300 new jobs, many of which are outside the United Kingdom. It is a strategic choice of communication very important game from Downing Street that clearly wants to revive the role of Britain in strategic geopolitical areas in Asia and Africa. The plan also provides for the strengthening of services in Arabic, the creation of "regional" news in Russian, programs on medium wave and short for the Korean Peninsula and a strengthening of programs in English with original content created for the World Service. The BBC are very proud of this expansion plan defined by the Director General of the BBC's Tony Hall 'the greatest' 40s ". This is his official statement: "This is a historic day for the BBC, as we announce the biggest expansion of the World Service since the 1940s," adding: "The BBC World Service is a jewel in the crown - for the BBC and for Britain ". It is an ambitious plan that seeks to go beyond the factor "propaganda" for its own sake relaunching the brand "Made in UK" in the world taking full advantage of the reputation of competence and professionalism of journalism made in BBC.
http://www.bbc.com/news/entertainment-arts-37990220
 warning for purists of the English language
This article has been translated using google translator

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